Pacvue

Commerce Universe

CommercialSet DesignVFX

Commerce is a genuinely complex universe: bids, budgets, and data across dozens of retailers. Pacvue Agent navigates it, so we made the complexity literal and built a space mission for the marketers who live in it.

The FilmPlay

A space mission through the commerce universe

Production Design

We built a working spaceship.

We designed the Pacvue Agent logo, then built the ship to match its shape. The cockpit went up from the ground: hundreds of working buttons and switches hand-wired and programmed to light on cue, with massive screens driving the windows so the universe outside moved in real time.

See Production Design →

A technical mockup of the spaceship exterior and interior control panels — The ship, designed to the shape of the logo.

The spaceship hull framed in lumber on stage, wiring already run through the walls — Framed, wired, and finished on stage.

An actor standing in the built spaceship cockpit, flanked by lit control panels — Every light DMX addressable, every button working.

Behind the Scenes

From drawings to a working ship.

Printed spaceship drawings and a 3D model on a laptop at the production design desk

Inside the raw cockpit shell before finish, with the window opening cut and the floor laid

The finished cockpit windows running a hyperspace jump on massive screens during the shoot

The camera rolling on actors in flight suits at the cockpit controls

The crew gathered inside the finished spaceship set between takes

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